Tracks Venues

In this session...

The next big thing in TV advertising? Shoppable ads and first-to-market partnerships. Learn how leading brands are making streaming TV a commerce platform today.

What You'll Learn from This Session...

  1. How shoppable and TV commerce will evolve for retail media in the largest screen in the home.
  2. How marketers plan to shift TV budgets into sales driven tactics.
  3. How data and identity is driving more precision and sales in TV streaming.

Presented with


Hugh Scallon VP, Head of Video Activation VaynerMedia
Lung Huang Head of Growth Solutions Mars Petcare
Lindsay Pullins Manager, Revenue Partnerships Roku
Jenna Chen Strategic Partnerships Director Walmart Connect

Event Details

Event Type Session

Track  Streaming