In this session...
In current creative, we still see arguments between conflicting concepts like offline vs online or branding vs commerce. To sweep away those old values and seek essential stance of creative that we need, Shinya Tanaka and Susumu Namikawa, both Co-representative Directors of CX Creative Studio which is a creative group across Dentsu and Dentsu Digital, will talk about this theme from a variety of angles with Toshihiko Tanabe, who drives today's creativity at the global level.