In this session...
In the age of AI, ad management platforms are evolving from simple execution tools into full-fledged growth engines. No longer limited to campaign setup and reporting, today's platforms can recommend winning strategies, optimize performance in real time, generate creative assets, and automate day-to-day operations.
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As AI reshapes digital buying, the role of ad operations is shifting—from manual execution to smart, adaptive systems that do the heavy lifting through tailored optimization. That means advertisers can focus less on tinkering, and more on what really matters: strategy and growth.
In this session, we'll bring together advertisers of all sizes to explore what ad management looks like in the AI era—and how your business can prepare now to stay ahead in the future of advertising.
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What You'll Learn from This Session...
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