Melanie DiBiasio

Melanie DiBiasio has been with Ocean Spray for 10 years, helping the farmer-owned cooperative bring its beloved, 90-year-old brand to life across social and digital media in an authentic, engaging and inspiring way. She leads the Ocean Spray digital transformation strategy by helping to implement new tools and technology to enable the brand to create unique and personalized communications with consumers across all facets of digital marketing. She graduated from Boston University in 2007 with a BS in Advertising. She then went on to get her Masters at the Isenberg School of Management at UMASS Amherst. Outside of Ocean Spray, Melanie is a cycling instructor and amateur baker and cake decorator.