Jon Halvorson

Jon Halvorson leads Consumer Experience at Mondelēz International, leading creative agency relationships, A&C optimization, media investments, data strategy and digital marketing. He has accelerated the company’s media ROI, built the company’s agency network strategy, developed the Personalization @ Scale approach to modern marketing and developed a digital training curriculum for the company’s marketers.

Prior to this role, Jon held several leadership positions at companies including Twitter, P&G, General Electric, Visa, Intel, State Farm and Eli Lilly across Publicis Media and OMD.

In 2019, Jon was inducted into AAF’s Advertising Hall of Achievement and awarded the Jack Avrett Spirit Award for outstanding community service. He holds an Executive MBA from the University of Michigan, where he graduated with highest honors. Jon can be found skiing, boxing, lecturing at the University of Michigan or working on behalf of two philanthropies where he serves on the board.