David is a 20 year industry veteran and a homegrown Horizon talent. He oversees Horizon’s investment teams covering National Video (Linear TV, Premium online video, Advanced TV and Sports). Dave has rich expertise maximizing large linear TV buys to drive results across Horizon’s client base, including GEICO, Sprint, Weight Watchers, Burger King, Corona, LG, Little Caesars, Capital One and others.
As the video and audio world evolved David has spearheaded Horizon’s blending of activation across screens and platforms to maximize Horizon’s client’s ability to reach their consumer regardless of how or where they consume their media. With the established of Horizon Advanced, David is charting the course on how best to use data to enhance linear, premium OLV and Audio buying to more precisely target audiences and evolve video and audio buying beyond the demo. David also leads Horizon’s Sports buying unit, which is one of the top sports spenders in the industry.
David Campanelli Job Title EVP, Co-Chief Investment Officer, Video Company HORIZON MEDIA Connect via