In this session...
Now more than ever, publishers matter. From advancing real journalism to spotting trends, publishers have a unique connection with people that provides what every marketer needs: first-party audience insights. The publisher of the future creates a unique, consumer-centered “experience ecosystem” with content, events, advertising and more. Learn how marketers and publishers are connecting directly via insights in a candid conversation with executives from Quantcast, digital-first publishers and industry-leading CMOs.
What You'll Learn from This Session...
- Learn what insights are the most impactful at driving brand (marketers’ and publishers’) growth
- Learn about the cutting-edge tools available today that provide those real-time insights
- Take away action items you can implement immediately to be ahead of the curve in the new era of AI
