In this session...

New technologies unique to the smartphone are changing the way brands tell stories. From vertical stories, to messaging, to AR and VR, this evolving technology is changing how brands connect and engage with today’s consumers. Join Nada Stirratt, Facebook’s VP Global Marketing Solutions, North America, as she sits down with top marketers to discuss this evolution of modern storytelling, and the new creative strategies they’re successfully deploying to drive impact and results with today’s mobile-first consumers.

As audiences have shifted from television to mobile, new technologies unique to the smartphone are changing the way brands tell stories. From vertical stories, to messaging, to AR and VR, this evolving technology is changing how brands connect and engage with today’s consumers. Join Nada Stirratt, Facebook’s VP Global Marketing Solutions, North America, as she sits down with top marketers to discuss this evolution of modern storytelling, and the new creative strategies they’re successfully deploying to drive impact and results with today’s mobile-first consumers. View Less

What You'll Learn from This Session...

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Presented with


Speakers

Nada Stirratt VP Global Marketing Solutions, North America Facebook
Kate Huyett Chief Marketing Officer Bombas
Laura Joukovski Chief Media Officer TechStyle

Event Details

Event Type Seminar

Related Topic Area  Creativity & Arts   Tech 

Similar Interests  Storytelling   VR / AR   Mobile