In this session...
ASO has become an increasingly heard buzzword in the digital/mobile media space over the last few years. It has helped our clients increase downloads/installs AND improved media spend metrics by up to 35%. Today’s session, hosted in part by Audible, an Amazon Company & StoreMaven, will walk through why ASO is important, key components for success, & some areas that are often overlooked. We’ll wrap up the session discussing the future of ASO and how the implementation of iOS 11 will impact the current landscape.