In this session...
From VR goggles to voice-based assistants, consumers today are faced with a rapidly increasing set of ways to experience content and interact with brands. But how many of those mediums will actually matter in the near term? This panel will explore how brands are experimenting with emerging forms of media, and the potential for these new technologies to become staples in consumers' evolving media diet.
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From VR goggles to voice-based assistants, consumers today are faced with a rapidly increasing set of ways to experience content and interact with brands. But how many of those mediums will actually matter in the near term? This panel will explore how brands are experimenting with emerging forms of media, and the potential for these new technologies to become staples in consumers' evolving media diet.
View Less