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In this session...

From VR goggles to voice-based assistants, consumers today are faced with a rapidly increasing set of ways to experience content and interact with brands. But how many of those mediums will actually matter in the near term? This panel will explore how brands are experimenting with emerging forms of media, and the potential for these new technologies to become staples in consumers' evolving media diet.

From VR goggles to voice-based assistants, consumers today are faced with a rapidly increasing set of ways to experience content and interact with brands. But how many of those mediums will actually matter in the near term? This panel will explore how brands are experimenting with emerging forms of media, and the potential for these new technologies to become staples in consumers' evolving media diet. View Less

Presented with


Speakers

Steve Kovach Senior Tech Correspondent Business Insider
Susan Panico SVP Strategic Solutions Pandora
Toni Stoeckl Global Brand Leader and Vice President, Distinctive Select Brands Marriott International, Inc.
Bachir Zeroual Head of VR Marketing Samsung Electronics America

Event Details

Event Type Seminar

Related Topic Area  Tech 

Similar Interests  VR / AR 

Track  VR & AR