Tracks Venues

In this session...

Actionable data is the lifeblood of the digital ad industry. While data drives increasingly precise and in-the-moment targeting, creative is still at the core of every successful campaign. In this session we’ll explore how creative strategy and execution is keeping pace in a rapidly-evolving, data-fueled world, and see which brands are best at crafting iconic, data-informed campaigns.

Presented with


Speakers

Amy Avery Chief Intelligence Officer Droga5
Evan Hanlon Vice President, Managing Partner, Strategy & Platforms GroupM
Jessica Spaulding Head of Marketing Strategy & Creative, North America Nutrition PepsiCo
Joe Kowan EVP, Strategy & Product Media iQ

Event Details

Event Type Seminar

Related Topic Area  Creativity & Arts   Tech 

Similar Interests  Content   Design   Data 

Track  Data