In this session...
We’re no longer asking if people will use AI, but rather how it affects their decisions today and how much control consumers and shoppers will turn over to AI in the future. Drawing on industry learnings as well as an anticipated research study of over 3,500 respondents, this panel will illuminate what brands, retailers and marketers need to know regarding AI’s influence on the commerce landscape and to what degree people will allow AI to become part of everyday shopping decisions in the future.
