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In this session...

Podcasting is booming like never before and in 2018 one of the podcast hits of the year was Katie Piper's Extraordinary People. After her stint on Strictly Come Dancing, the broadcaster, campaigner and author joins Somethin’ Else MD Steve Ackerman for a session that will get under the bonnet of successful podcasts - something the duo should know a thing or two about after a long stint at no. 1 in the Podcast chart for Katie's podcast.

Podcasts are booming - the market is set to treble in size by 2020. Tech players like Audible and Spotify are ramping up their podcast output as advertisers switch on to the medium whilst media owners such as the BBC and ITV are finding it's a way to engage young people. Podcast presenters are becoming global stars.

So how can brands thrive in a space where storytelling is everything? Fresh from a stint on Strictly Come Dancing, we’re delighted to bring together broadcaster, campaigner and author Katie Piper and Somethin’ Else MD Steve Ackerman for a session that will get under the bonnet of successful podcasts - something the duo should know a thing or two about after a long stint at no. 1 in the Podcast chart for their most recent show, Katie Piper’s Extraordinary People. View Less

What You'll Learn from This Session...

  1. Why podcasts are appealing to audiences.
  2. How brands can harness the power of podcasts.
  3. What makes a good or bad podcast.
  4. How to use podcasting to create a relationship with consumers and audiences.

Speakers

Steve Ackerman Managing Director Somethin' Else
Katie Piper Broadcaster and Campaigner

Event Details

Event Type Seminar