In this session...
Take part in a world first* with the advertising industry’s own Turing Test. Man and Machine will be pitted against each other and you the audience can play spot the difference.
Games aside, this session will also outline cutting edge case studies from clients that have all embraced AI to work alongside agencies and deliver award winning creative ideas.
*probably!
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Moderator
Sarah Golding, IPA President
Speakers:
Nigel Gwilliam. Director of Media Affairs, IPA
Alex Collmer, Founder and CEO, VidMob
Mike Dodds, Global President, Proximity
Roxy Cameron, Marketing Lead, Phrasee
Alex Newland, Co-Founder and Director, Visual Voice
Mark Boyd, Founder, Gravity Road
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What You'll Learn from This Session...
- Case studies of best practice
- Creative applications of AI
- Lessons for collaboration between agencies and tech partners
