In this session...
Millennials are the most socially aware generation ever - passionate about equality, LGBT+ rights and environmental issues. For brands and publishers, embracing these shared values and working for the greater social good of others increasingly matters to an 18 to 34 year old audience.
In this session, we hear from LADbible, the world’s leading social publisher for millennials, about their approach to meaningful campaigns Joining them on the panel are major brands and activists to discuss the importance of listening to this generation and creating relevant campaigns that empower audiences to have a positive impact and drive social change.
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