Keegan-Michael Key and Elle Key: The Value of a Good Laugh

What makes a good joke stick? Emmy-winning Keegan-Michael Key will tell you. Joined by Elle Key, film producer and co-author of their just released "History of Sketch Comedy," the power duo will discuss why some comedic ads hit the mark while others fall flat. The insights are not just from their own experiences; they’re inspired by the comedy legends they’ve interviewed. Moderated by UTA Publishing Agent Albert Lee, Keegan will shed light on a challenge so many marketers face: “How do we make this actually funny?”