Faced with business and industry pressure from all angles, the future for agencies has never been more conflicted. Clients are seeking simplicity, integration and — importantly — breakthrough creativity all under one roof. Not only are clients asking for it, but great ideas deserve it. So, what does it truly take to build a modern creative agency?
Alison Weissbrot
Editor in Chief
Campaign U.S.
Maggie Malek
President, North America
Crispin Porter + Bogusky
Brad Simms
Global CEO / President and CEO
Crispin Porter + Bogusky / GALE
