Bringing Performance Marketing to FAST: A Q&A with Wurl’s CEO

It’s a thrilling — and equally challenging — time for the streaming industry. Today’s global streaming market encompasses an unparalleled number of apps and channels, making the need for streamers and publishers to engage their viewers more critical than ever. In this session, Ron Gutman, CEO of Wurl, will share his perspective on how advances in adtech are bringing performance marketing to CTV to help streamers and publishers break through the noise and find viewers who will love their content.