Navigating the Evolving Audience and Identity Landscape: A Guide for Advertisers

The ongoing transformation of today’s identity landscape means that advertisers need to quickly adapt their audience targeting strategies to keep pace with continuous change, while still delivering relevant and engaging experiences for consumers. In this session, Talia Comorau, Magnite’s Vice President of Product Management, will share insights into how advertisers can achieve their audience targeting goals in an increasingly fragmented space.