For more than 60 years, Claire’s has been committed to inspiring self-expression in its consumers. Today, that mission is taking on a whole new meaning as the brand co-creates with Gen Zalpha, building its future with them and opening the doors to new possibilities, equitable brand IP and powerful growth.
Hear firsthand how the brand’s EVP & CMO Kristin Patrick has been evolving Claire’s beyond its products to create a cultural force that envelops and engages the consumer.
Dhomonique Murphy
Founder & President
The Right Method
Kristin Patrick
EVP & Chief Marketing Officer
Claire's