AI and the Rise of Relevancy: Shifting Expectations and the Modern Shopper


Up Next:

20:42

Making Entertainment That Moves People


AI, advanced analytics and first-party data are reshaping the shopping journey, catering to rising consumer expectations and the desire for hyper-personalized everything! Join executives from Macy’s, Albertsons, Rokt and The Harris Poll as they delve into the powerful synergy of AI and relevance in modern retail.
Melanie Zimmerman VP, Macy's Media Network
Macy's
Elizabeth Buchanan Chief Commercial Officer
Rokt
Libby Rodney Chief Strategy Officer
The Harris Poll
Evan Hovorka VP of Product & Innovation
Albertsons Media Collective


Try these courses



Learning Path:

The Fundamentals of AI

3 Videos, 1.5 hrs
Learning Path:

Marketing For Small and Medium-Sized Businesses

5 Videos, 3.75 hrs