The digital era has revolutionized the way brands engage with their audiences, with storytelling and community at the forefront of effective marketing strategies targeted to reaching Gen Z audiences. In this rapidly evolving landscape, two industry leaders, Wattpad and Maybelline New York, will join forces to present an inspiring session that shares insights and learnings from their three-year-long #BraveTogether partnership in support of Mental Health Awareness Month.
Kelly O'Mara
Director of Account Management
Wattpad
Sondi Warner
Author
Wattpad
Jessica Feinstein
SVP Marketing
Maybelline at L'Oréal
Lindsay Rittenhouse
Senior reporter
Ad Age