Eleven Steps for a Mind Blowing Partnership with Netflix, Domino’s and WIP


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20:42

Making Entertainment That Moves People


In this session, Domino’s SVP, Brand & Product Innovation Kate Trumbull, Netflix Head of Brand Partnerships Aarti Thiagarajan and WorkInProgress Partner & Chief Creative Officer Matt Talbot explain eleven steps they took for a mind-blowing partnership that led to Season 4 of Stranger Things becoming the most watched English-language series in Netflix History and helped Domino’s reach an entirely new audience.
Kate Trumbull Senior Vice President - Brand & Product Innovation
Domino's
Matt Talbot Partner and Chief Creative Officer
WorkInProgress
Aarti Thiagarajan Head of Brand Partnerships (US)
Netflix


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