Redefining ‘Good’ Content — On the TV Screen and Beyond


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20:42

Making Entertainment That Moves People


Join Matt McDonald, YouTube’s Global Head of Connected TV and Streaming, to learn more about why viewers are prioritizing story over everything and how YouTube and its creators are driving this shift and shaping the future of streaming TV.
Matt McDonald Global Head of Connected TV and Streaming
YouTube
Ruth Mortimer Global President
Advertising Week


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