TV is a $240B industry that traditionally has had limited data and attribution. Because of the digital acceleration of the pandemic, that is no longer viable for today’s marketers and media partners. With new tools and technologies like Flowcode, today’s TV advertisers, content owners and networks are creating branded and interactive experiences with digital-level metrics directly from screens. Hear how leaders in the TV space have turned to Flowcode to power their direct connections and how they've proved the value of TV.
Meghan Glenn
Sales Director, Media
Flowcode
Shaun Farrar
Senior Director; Global Media
Monster
Peejay Schmitt
Executive Director, Performance TV
Resolution Agency
