Combining the Strength of CTV and Linear TV to Drive Effectiveness


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20:42

Making Entertainment That Moves People


In the session, we’ll gain insights from industry leaders on how they are maximizing CTV and Linear TV platforms to drive results. Learn how data underpins their decisions throughout their campaigns and what’s in store for CTV advertising as it scales its position in the advertising ecosystem.
Walt Horstman SVP Advanced Media and Advertising​
TiVo
Catherine Warburton Consultant
Self
Michael O'Connor EVP, Video Investment
Horizon Media
Chris Stiner Sr. Executive
Media Culture


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