Sum of the Parts: How Micro Changes Lead to Macro Wellness Effects

Today, consumers look for solutions that speak to their holistic wellness goals. As they strive to make progress on their journey of well-being, many people recognize that small lifestyle changes give them the best chance of success. Now 56% of US adults want helpful hints of little things they can do each day to be healthier. Hear how brand category leaders are focusing their narrative on how small micro changes can lead to long-term gains and create community along the way.