Audacy CRO Brian Benedik sits down with Advertising Week’s VP of Programming Michael Gwertzman to discuss the superpowers of audio. As the economy shifts, and ad budgets and media mix are being reevaluated, it’s never been a better time for audio. In times of uncertainty consumers turn to what is familiar - rituals - and audio is a critical ingredient, offering exponential listener engagement and results, deeper trust than other media, diversity of platforms, data and measurement, and campaign flexibility.
Brian Benedik
Chief Revenue Officer
Audacy
Michael Gewirtzman
Global Vice President, Programming
Advertising Week