As companies continue to establish their digital presence in the metaverse, the value of collaboration — across technologies, brands and disciplines — is increasing.
This includes building people-first experiences, partnering with creators, and designing thoughtful ecosystems. It is also key to consider risks that may hinder loyalty, security and trust.
The session will provide insights into the elements to consider to truly build trustworthy and delightful experiences that people keep coming back to.
Roberto Hernandez
Chief Innovation and Global Metaverse Leader, Partner, Transformation
PwC
Joanna Popper
Chief Metaverse Officer
Creative Artists Agency (CAA)
Chris Duffey
Creative Director
Adobe
Jimmie Stone
VP, Head of Meta Creative Shop
Meta
