There’s far more to the metaverse than bored apes in hats and boring digital storefronts. For serious marketers and brands, the possibilities of Web3 present the chance to fill the missing link in our toolkit. Offering brands nearly unprecedented access to fans across the digital ether, Web3 can create consumer engagement as direct and fast as the door-to-door vacuums of a bygone era.
Asa Hiken
Reporter
Ad Age
Kimberly Doebereiner
Group Vice President
Procter & Gamble
Eric Pulier
CEO
Vatom
Rahul Sabnis
Chief Creative Officer
iHeartMedia
Up Next:
20:42
Making Entertainment That Moves People
25:05
The New Era of Touring & Live Music Events: Exploring Opportunities for Brands
14:20
Mastering Branding: Insights from Seasoned Entrepreneur Jarrod Guy Randolph
Try these courses
Learning Path:
Sports Marketing
6 Videos, 3.5 hrs
Learning Path:
Marketing For Small and Medium-Sized Businesses
5 Videos, 3.75 hrs
Confirm Delete
You are about to delete the record, this procedure is irreversible.