We will begin the session by giving a brief introduction to audio, emphasizing its importance today, audio trends and the times when the audience is most engaged to Spotify. We will also explain the impact and growth of podcasts.
After that we will have a panel moderated by the Head of Sales of Mexico - Diana Ramírez, where in the company of a podcaster and a brand, we will talk about audio consumption.
Diana Ramirez
Head of Advertising Spotify Mexico
Spotify
Karla González
Media & Digital Acceleration Director
Heineken Mexico
Juan Esquivel
Liquid Cleaners Category Manager
Colgate