Positive customer experiences lead to customer growth, which in turn drives business results. Great experiences happen when brands know their customers and understand what is relevant to them. The pressure to gain customer intelligence, build communities and connect that insight across all of your marketing has never been greater. Our panel of experts will look at what’s needed to build insights and ‘connect the dots’ to better understand your customers by sharing their own experiences.
EVP, Global Consumer Insight and Innovation
Sony Pictures Entertainment
VP, Product Management