Your audience is here: The massive untapped opportunity of in-app

Join Twitter's MoPub in conversation with The Trade Desk for a discussion shining light on why brands can't afford to ignore the audience opportunity offered by the in-app environment. We'll cover 1. Activating your audience: what reaching your audience looks like in the in-app world — including the opportunity offered by gaming. 2. The metrics that matter in-app: How and what to measure (yes, it's measurable). 3. How to scale an in-app campaign: Lessons from The Trade Desk on helping savvy brands find success in-app.