The Truth About Change – enduring constants in uncertain times.

Branding, Culture, AW2020

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28:17

Building Trust and Relevance with Conscientious Consumers

About
Speakers

Join McCann Worldgroup and leading CMOs as we discuss the momentous events and movements shaping the world we inhabit today and their impact on brands, people, culture and industry as we adapt to an environment characterized by accelerated and on-going uncertainty.

Mark Lund President, UK & Europe
McCann Worldgroup

Zeynep Yalım Uzun Chief Marketing Officer
Arçelik

Susan O'Brien Global Brand Director
Just Eat

Up Next:

28:17

Building Trust and Relevance with Conscientious Consumers

27:47

The New Brand Currency: Why You Can’t Put a Price on Purpose

27:08

The Truth About Change – enduring constants in uncertain times.

Up Next:

Building Trust and Relevance with Conscientious Consumers

Up Next:

Building Trust and Relevance with Conscientious Consumers

The New Brand Currency: Why You Can’t Put a Price on Purpose

Changing Consumer Behaviors: Exploring the US African & Black Diaspora

Try these courses

Conquering Cannabusiness

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The Truth About Change – enduring constants in uncertain times.

Up Next:

Building Trust and Relevance with Conscientious Consumers

Up Next:

Building Trust and Relevance with Conscientious Consumers

The New Brand Currency: Why You Can’t Put a Price on Purpose

Changing Consumer Behaviors: Exploring the US African & Black Diaspora

Try these courses

Conquering Cannabusiness