As regions around the world open up advertisers are returning to Digital Out of Home (DOOH) as a way to connect with consumers on the go and outside the home. DOOH was one of the fastest growing media before March, now as people begin to travel, go shopping for groceries and other essential services, DOOH offers brands a great way to extend their reach and target consumers on the path to purchase. This session with looks at innovation in the DOOH space at this time, accountability, and its role in omnichannel.
Barry Frey
President & CEO
DPAA
Aimee McKay
Client Partnership Director
Clear Channel
Aidan Neill
CEO/Co-founder
Bitposter
Phil Hall
Joint Managing Director
Ocean Outdoor UK
Dominic Dunne
Managing Director, EMEA
Vistar Media
