Brand purpose has never been more vital than right now. Is this the perfect opportunity for brands to renew commitments, redefine responsibility, create new meaning and find new connections; or are the risks of being seen as phoney simply too great?
Ravleen Beeston
Head of Sales Bing Ads UK
Microsoft
Deborah King
VP, Paid Social EMEA
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Claire Gillis
International CEO
WPP Health Practice
Louise Richardson
Director of Marketing, Europe
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Ben Lukawski
Chief Global Head of Strategy
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