Where will the ideas and the idea-makers of the future come from? We believe that ideas can come from anyone, any age, any background and any place. But what careers tips do we have to share? And what are we doing to make the industry accessible to young people across the country? Adam&eveDDB and the Ideas Foundation have created a series of careers videos for young people and educator resources. How can we inspire a diverse generation of creatives?

From emerging start-ups to established Fortune 500 companies, the individuals tasked with building memorable brands have easily one of the most scrutinized positions in business today. Regardless of whether you support a fast growth start up or help lead one of the world’s most respected brands, how marketers innovate to stay ahead and build stronger relationships with consumers in a fragmented digital ecosystem has become one of the biggest challenges companies face today.

Brand marketers, agency executives and industry consultants take the stage to discuss the changing dynamic of their relationships with brands and marketers, and how the new ideas and innovative thinking they are bringing to the table are helping their clients successfully navigate an increasingly complex digital environment.

Caroline Casey sits down with Paul Polman for an insightful and inspiring conversation on the responsibility of business to not only recognise the greater need for inclusivity in the workplace, but to also embrace and cater to the excluded.