Deron Guidrey, a native of Texas, is a highly accomplished entrepreneur and the visionary force behind PlayersTV, the first ever athlete-owned media network. With an impressive background spanning over 12 years in sports marketing, Deron has solidified his reputation as a prominent leader in the industry. His unwavering expertise and passion have been instrumental in reshaping sports media, making PlayersTV a groundbreaking platform that has revolutionized the world of sports entertainment.
By the athletes for the fans, PlayersTV empowers athletes to take charge of their narrative and cultivate stronger relationships with their fans through the sharing of personal stories and passions that extend beyond their on-field performances. PlayersTV has a roster boasting over 55 esteemed athlete investors and owners, including renowned athletes like Kyrie Irving, Chris Paul, Damian Lillard, Dwyane Wade, Carmelo Anthony, Travis Kelce, and others. Deron's forward-thinking approach and his attentiveness for diversity, inclusion, and representation, has not only disrupted the industry but also opened avenues for underrepresented communities to establish a substantial presence in the media.