Keith "Kappy" Kaplan

Keith “Kappy” Kaplan has been helping advance the ad industry for 25+ years. He believes in the power of great creative intersecting with technology, data, and innovation to positively impact the desired results for Kinetic’s clients. He is the Global CEO of Kinetic, the world’s leading Out of Home (OOH) agency that serves GroupM/WPP, and strives to always “think as a client and act like a consumer”. Kappy advances the terrific momentum of OOH globally while evolving industry awareness of the digital and technical capabilities, measurement, and intelligence that power OOH. His strong relationships with employees and clients along with collaborative partnerships with agencies and publishers globally have driven Kinetic to experience remarkable growth and success over the past two years.