A seasoned digital and technology professional, Braband has played an integral role in the ongoing success of making WWE one of the most-followed and influential brands in the world by creating nonstop, edge-of-your-seat content across the company’s digital and social media channels. Braband led the charge around several WWE partnerships including Snap Inc.’s Arcadia to deliver the most innovative AR experiences to WWE’s audience. Braband also introduced new ways to engage WWE’s next generation of fans on TikTok.
Prior to joining WWE, Braband was the Head of Digital/Social at DAZN where he oversaw content creation across the company’s social media channels in the US and Canada. Before his role at DAZN, Braband was Director of Digital/Social Show Development at ESPN where he led the production around live shows and events that aired on the ESPN App, Twitter and YouTube.
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