Tracks Venues

In this session...

Authenticity is the key to great content — and you can’t get more authentic than Tinx. What started with a TikTok account that kicked off mid-pandemic is now It’s Me, Tinx, an SXM Media podcast and weekly SiriusXM radio show. In between, Tinx racked up a massive social following with 1.5M million TikTok followers and 493K Instagram followers, and now she’s poised to take over the audio charts.

In this session, Tinx will speak about how she won over millions with her authentic content and how she interweaves brand support.

What You'll Learn from This Session...

  1. When the content is authentic, audiences feel an intense connection with their favorite podcast hosts.
  2. Listeners trust hosts’ opinions on everything from relationships and mental health to skincare routines and what to eat.
  3. The powerful combination of intimate audio, host authenticity and audience trust makes podcast advertising effective.

Presented with


Speakers

Nidia Serrano Vice President, Sales Marketing SXM Media
Tinx Digital Creator and Host of It’s Me, Tinx
Megan Liberman SVP, News, Talk & Entertainment Programming SiriusXM

Event Details

Event Type Session