Morgan Flatley

As Chief Marketing Officer, Morgan Flatley leads Gatorade’s strategy for communication to all consumer and youth athlete touchpoints, ensuring everything including product and packaging to mass marketing and experiential communication is tightly integrated. Drawing on rich experience in marketing and brand management, Flatley continues to drive Gatorade’s evolution from sports drink to the broader platform of sports fuel.

Before taking on her current position, Flatley served as Gatorade’s Vice President of Marketing, a role in which she was responsible for how marketing drives the brand’s U.S. commercial agenda. While setting marketing strategy and overseeing execution across advertising, media investment, content, digital and social, Flatley led the charge of repositioning Gatorade as a brand that fuels athletic performance resulting in the brand’s successful “Win from Within” campaign.