Chris Clarke

As Chief Creative Officer, International at DigitasLBi, Chris oversees the agency’s creative output internationally. He has overall responsibility for DigitasLBi’s point of view on the world, and is the father of the famous unicorn emblem.

Known for his provocative views, Chris is a regular commentator in titles like The Guardian, The Drum and Campaign, and was amongst the first in our industry to highlight the darker side of digital disruption. He is a passionate proponent of the idea of enlightened self-interest, and believes that businesses can build their brands by creating work which has a social purpose at its heart - a view which is reflected in DigitasLBi’s initiatives for clients like Durex and AstraZeneca.