Will Hayward

Will Hayward is Vice President of Advertising, Europe for BuzzFeed, and manages the entire business, sales and creative team. Will is responsible for overseeing BuzzFeed’s business operations, social advertising partnerships, growth strategy and expansion in Europe. Since Will joined BuzzFeed, the site’s UK traffic has increased by 400% in less than a year and Will has worked on the most shareable social advertising programs with the world’s leading brands.