Pinterest is the inspiration platform that people around the world use and People come to Pinterest with the specific intent to go from ideas to action.

You can discover ideas and everythings you do offline through images and videos. More than 8.7M＋ JP users and 400M＋users globally use Pinterest every month.

We spend about 1/3 of our time on the Internet. However, does that time make our lives better? Does that help us pursue our ideal lifestyles?

Our priority has always been to create a positive and inspiring place. People use Pinterest to find ideas they like and try new things by facing themselves, not by focusing on other people's opinions. In fact, an international survey revealed that nine out of ten users said that Pinterest is a "positive platform".

On Pinterest, users favorably accept advertising as one of their ideas. Pinterest users are also highly motivated to purchase and open to new brands because they put their inspiration into action. Advertisers can safely and effectively reach potential customers who are likely to like their brand.

In today's session, we will introduce Pinterest's services with data and case studies, focusing on our upcoming advertising business in Japan.