The world of digital advertising has been predominantly controlled by a few large tech companies, limiting transparency and competition. However, the internet is a lot bigger than these few destinations. View More

The world of digital advertising has been predominantly controlled by a few large tech companies, limiting transparency and competition. However, the internet is a lot bigger than these few destinations. Consumers are increasingly embracing a wide range of digital channels including BVOD, audio, gaming and digital out of home.

As the shifting identity landscape moves the advertising industry toward a consent-based, opt-in environment, there is a growing demand for independent, transparent and privacy-centric solutions that allow for unified targeting and measurement.

Join industry leaders as they discuss what these changes mean and the new approaches to identity that are laying the groundwork for an upgraded, opt-in internet. View Less