2018 was a tough year for brands, as they confronted GDPR, the Cambridge Analytica furore and trust in marketers reached a record low. How can marketers undergo a rebrand and win back public opinion? Featuring LoopMe, Good-Loop, IRI Worldwide, Total Media and the Mobile Marketing Association.
Pete O'Mara Kane
GM, International
LoopMe
Amy Williams
CEO
Good-Loop
Celine Saturnino
Chief Commercial Officer
Total Media
Carl Carter
Head of Marketing strategy and Effectiveness
IRI Worldwide
Chris Babayode
Managing Director EMEA
Mobile Marketing Association