Jenny Rooney

Jenny is an award-winning innovator, curator and connector among the world’s leading CMOs and beyond. She’s built a professional reputation as a trusted, unbiased thought leader, trend-tracker and visionary. Having served as a business journalist for more than 25 years covering the advertising, marketing and brand industry and exclusively executive-level marketing decision-makers, she has a deep understanding of the dynamics of marketing and the marketing industry and its leadership.



She’s conceived of and successfully launched multiple initiatives, platforms, series and events for CMOs, other C-suite executives, and the broader advertising and marketing community. Through interviews with hundreds of marketing leaders, participation and membership in the marketing industry’s foremost alliances, summits and organizations, and collaboration with premier business schools nationwide, she’s cultivated an extensive and valuable network of relationships with the most influential global chief marketers, business leaders, educators and futurists.


Currently Chief Brand and Community Officer at ADWEEK, she’s tasked with articulating and leading the vision, purpose and value of the ADWEEK brand, as well as bringing a community-first lens to everything ADWEEK does, creating new initiatives—such as the fast-growing Marketing Vanguard program—resources and experiential offerings to better connect with and serve marketing decision-makers and the overall marketing ecosystem.