Lou Paskalis

Lou Paskalis is the CEO and Founder of AJL Advisory and Chief Strategy Officer at Ad Fontes Media. Lou has held senior roles at several prominent organizations, including senior brand roles at American Express and Bank of America, where he led media investment, data strategy and stood up a brand-safety practice many marketers emulated. He also worked at MMA Global as president/COO and chaired MMA’s Media & Data Board, shaping standards around media effectiveness and data governance.