In this session...
Premium programming entertains fans and offers advertising partners a clear path to highly engaged and valuable connections. Learn how AMC Networks is creating unique and compelling partnerships with brands like Bacardi, The Home Depot and Hyundai across its biggest programming franchises and targeted streaming services and the communities they serve.
What You'll Learn from This Session...
- When brands are able to leverage the strong affinity and community of powerful programming franchises and genres, the impact goes beyond spots and impressions, the advertising content itself invites the direct participation that drives fandoms.
- AMC Networks and Bacardi are teaming up to own this Halloween season with a bold multi-platform campaign spanning a first-of-its kind co-branded promotion offering brand exposure across AMC’s iconic FearFest programming event and Sphere’s annual “Sphere o
- To be confirmed
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